AI for Sales: What's Actually Working in 2026?

Three years into the AI hype cycle, real sales teams have settled on what actually works.

It isn't "AI replaces the salesperson." It isn't "AI runs cold calls." What it is, for SMBs running small teams, is a quiet reshaping of how the best salespeople spend their hours. Prospecting that used to take a week now takes a morning, call notes and CRM updates that used to eat the day happen on their own, and outreach that used to read generic now reads like it was written for you.

In September, three voices from inside SMB sales walk through the AI moves that have actually moved revenue: the workflows working right now, the tools worth the spend, the ones that aren't, and what to ignore until the dust settles further.

Ted "Bump" Davies - Revenue Architect

Ted Davies is better known as Bump from his days playing hockey. Bump has spent forty years in the consumer promotion and demand generation category of advertising. He has created over 1000 campaigns, and his client billings are well over $120 million mainly with enterprise businesses. His largest campaign was a $10 Million collect and win game for a large grocery chain. He has built 5 businesses, written several books including How to make $100k to $300k and retire a multimillionaire in sales and his third book is coming out late 2026 titled Second Chance. His current work focuses on integrating AI and automation into the revenue stack for small and mid-sized companies for captive and channel salespeople.

Darin Lynch - Founder & CEO, Irish Titan

Darin Lynch is the founder and CEO of Irish Titan, the Minneapolis digital commerce agency he built to help businesses create ecommerce that strengthens the whole company, not just a standalone website. Working from an "Online + Brick" philosophy, the idea that a great online store should serve the entire business rather than sit off to the side. Irish Titan designs, builds, and supports ecommerce implementations, and its reputation has made it a longtime fixture of the Twin Cities entrepreneurial community. Across years of partnering with business owners on the realities of selling online, Darin has developed a sharp, practical read on what actually drives revenue, what wastes budget, and what customers respond to. That operator's perspective shapes how he approaches AI in the sales stack: where it earns a place in real workflows, where it's still hype, and how small teams can adopt it without losing the human relationships that close the deal.

You'll leave with a concrete sense of what AI can do for a sales function today, and what's still hype.

Built for owners with a sales team (or about to hire one), founders running the sales function themselves, and sales leaders looking for what to copy.

Irish Titan

Breakthrough Impact Group

Highland Bank

Lab 651

Recursive Awesome